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What you get

Everything you need, in plain words.

A website built for your trade, looked after every month, and easy to change.

Your site

  • Your phone number and a quote button on every page.
  • Your services and the areas you cover, each with its own page.
  • Answers to the questions customers ask you every week.
  • Links to your reviews, wherever they are.
  • Business details that search engines and AI tools can read.
  • Its own separate site, not shared with any other customer.
Example look, Friendly local: an invented plumber's home page in cream with dark slate words, brick red buttons, a serif headline and a photo of a white van outside a red brick terrace.
Friendly local. Brick colours, Lora and DM Sans, split hero. A plumber.Sample business, invented

Three ways to change it

Change it the way that suits you.

  1. Message us. Say what has changed and we make it. [2] small changes a month are included.
  2. Ask your own AI assistant. You need one that can connect to your site. You see the change before it goes live. We will tell you which assistants we have tested.
  3. Do it yourself in a plain editor.

See the three ways in full.

If you don't like a change

We put the page back to how it was.

What we look after

Hosting and updates.

A real person who knows your business

Helen writes your service pages with you and keeps your details right. When something about your business changes, you tell one person.

What you learn

We are building a school for owners: how customers find you now, how to get reviews, and how to run your site with AI safely. It is not open yet.

Where your site lives

Your site lives at an address like yourbusiness.nimparo.com. [Your own web address: to confirm before launch.]

What costs extra

Your domain, business email, photography, other subscriptions, advertising, big moves from an old site and extra pages. Anything outside the standard site is quoted in writing first.

See it in your colours.

Pick a look for a sample business like yours, then send it to us.

Example look, Friendly local: an invented plumber's home page in cream with dark slate words, brick red buttons, a serif headline and a photo of a white van outside a red brick terrace.
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